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WE GET WHAT
YOU'RE FEELING
We’re not hitting our growth targets.
We’re not hitting our growth targets.
We need customers to be more loyal.
We’re too reliant on Google & Facebook.
We think we’ve got our media mix wrong.
We’re not investing in strengthening our brand.
Our CX isn’t as good as our competitors.
We need to quickly find new revenue.
Our target customer is getting older.
Our brand health is in decline.

MARKETING SHOULD DO MORE THAN EXIST.

Whether you’ve lost trust in dashboards or dumped content for vanity, Luster brings clarity, growth, and real strategy to the marketing department. 

We’re the marketing agency you’d introduce to your CFO. The right blend of strategy, business nous, and technical excellence. If you’re looking for a safe set of hands, with real commercial experience and the results to back it up, you’re in the right place.

  • $185mDigital media managed
  • 35% Average effectiveness lift
  • 10+ yearsMinimum team experience
We speak human
LET'S CHAT.
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Marketing managers don’t need another agency that “does stuff.” You need a partner who can give you clarity, confidence, and results you can take to the boardroom. That’s why people work with us.

Here’s what getting in touch means for you:

  • Commercial focus: Every campaign ties back to revenue and business goals—not vanity metrics.
  • Clear reporting: Dashboards and summaries that make sense in minutes, so you can explain ROI to anyone in the business.
  • Integrated expertise: Paid media, SEO, content, and analytics working together, not in silos.
  • Safe hands: A team with real commercial experience, trusted by CMOs, CFOs, and CEOs alike.
  • Proven impact: Growth results that clients can see, share, and build on.

If you’ve outgrown your current agency - or you’re ready to upgrade to one that actually helps you look good inside your business - this is your next move.

“What does Luster as my agency ‘feel’ like” you ask?

It feels like working with a senior-only, on-shore team who’ve spent years solving problems across industries from professional services to retail, technology, and health. No smoke, no mirrors. Just people who know how to get the work done.

It feels like clarity. Reporting that goes beyond the numbers to answer the only question that really matters: so what? What’s driving results? What’s wasting spend? What should we do next? We make it simple to see - and even simpler to explain inside your business.

And it feels safe. A partner you can trust to manage the details, keep strategy on track, and deliver results you can take to your CFO without hesitation. We don’t just run campaigns. We give you confidence.

The Luster Difference

We built Luster to be the kind of agency we wish we’d hired: strategic, commercial, and accountable. We don’t just “do channels.” Paid, SEO, content, and analytics are integrated from the start, designed to compound over time instead of working in silos.

Our ethos is simple: clarity, impact, growth, and above all, human. That means strategies shaped by real commercial experience, campaigns designed to connect with people on both rational and emotional levels, and communication that remembers consumer behaviour hasn’t fundamentally changed. Marketing is still about understanding people, meeting their needs, and inspiring them to act. That’s why our work always ladders back to your commercial goals and why clients trust us as safe hands with real experience.

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harriet Says
3/3
“Luster has been an exceptional marketing partner for Alloggio. Their team has been consistently supportive, professional, and deeply engaged with our brand. They've played a key role in advancing our SEO and Google capabilities across our portfolio, helping to strengthen visibility and performance for all of our brands.

We're grateful for their contribution and look forward to continuing the partnership.”
Brett Says
3/3
“They work closely with our team to find fresh ways to think about what we’re trying to achieve -- and what’s standing in the way. They’ve got an unusual and valuable mix of business acumen, strategic thinking, creativity, and deep technical marketing capability.

I'd recommend them to any organisations looking to elevate their approach to marketing strategy”
Lachlan Says
3/3
"Luster were able to get into the detail of our marketing, identify shortcomings, & give us clear direction to grow the firm in the direction we wanted to. their design and content frameworks made our marketing materials look on-brand without hand-holding. we’ve seen a measurable uplift in qualified enquiries and far better engagement across key practice pages."

If you’re looking for an agency to partner with, Luster is the play."